fu Communication concepts

Communication concepts by fu communications enable successful and strategic-based marketing activities. All concepts base on diligent research, analyses (as is, targeted, SWOT, target groups, products, brands etc.). When developing our concepts we always consider not only short-term target actions but also the middle- and long-term perspectives. The conception of marketing activities is an important part of the overall strategic communication concepts. Each activity is tightly integrated in a marketing mix consisting of e.g. advertising, direct marketing, social media, online marketing, events, trade fair communication, public relations (online and print) and much more.